EXECUTIVE COACHING

Lead with confidence. Get results.

Experienced guidance for better leadership. I help executives improve team performance, increase growth, and solve difficult problems.
CatherineEddy
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How I Can Help

Strategic support for executives and leaders

Executive Coaching

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Transform your leadership through strategic guidance. I help executives navigate challenges and drive meaningful results.

Marketing Strategy

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I help businesses develop effective marketing strategies and drive measurable growth.

Marketing Consulting

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I guide organisations to strengthen their market position and achieve commercial success.

Happy Clients
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Satisfaction
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Team members led
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Hello, nice to meet you!

I transform leaders to drive better outcomes.

As a strategic leader, I’ve transformed global teams of 2,000+ across Fortune 500 companies, driving growth and innovation through practical solutions.

My experience spans retail, healthcare, FMCG, and financial services, where I help organisations build high-performing teams and navigate complex change.

Catherine Eddy

Catherine-Eddy-_MG_0918
Years of
Experience
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Experience & Impact

What others say

Insights from colleagues and clients
GH
"I had the great pleasure of working for Cath during her time at GfK. It was a tumultuous period for the business which was experiencing enormous organisational and cultural change. Cath’s strong leadership, particularly her unwavering focus on people and culture, kept the team on-track, and as a senior manager, I always felt enormously supported. Cath is razor sharp and extremely energetic. She deftly managed a complex financial environment of what was essentially three entirely different international business models, while empowering the client service teams to maintain their focus on customer service excellence."
Gwenno Hopkin
General Manager of Consulting, Step Two
NG
"I had the pleasure of reporting to Cath during several years of intense change at GfK. Cath is commercially and politically extremely astute, and always has an eye on both the top and bottom lines. But it is her genuine interest in people and achieving growth through teams and culture that set her apart as a leader. At GfK ANZ she not only created a structure enabling movement and development opportunities for staff, but a culture globally envied in the GfK network. She kept the ship steady and the momentum going during a major global restructure. She does this via transparency, authenticity, and humour. Always approachable, her open door policy and 'Friday newsletters' are legendary. I'd love to work with her again."
Norrelle Goldring
Research Director, T-Garage
JG
"Working under the leadership of Catherine has been an absolute pleasure and has taught me a lot in how to get the best outof people at all levels. Whilst some leaders struggle to be transparent, she has always been upfront and honest about allsituations whether they be good or bad and has always done it with a smile. Catherine’s genuine interest in her staff and nurturing nature are to be commended. Her ability to connect with all staff and clients is a gift that not everyone is fortunate to have."
Jason Goodrich
Digital Product Owner, Bupa
KK
"Cath is a motivational leader. Her inspirational vision of what she wants to achieve and what she wants her team to achieve, paired with her empowering her team to achieve those goals, however they choose, and demonstrating how she values each member ensures the goals are successful. I have learned and grown so much due to Cath’s leadership."
Kasia Kelly
Product Development and Strategy, AFG
HK (1)
"Catherine is an inspiring leader who always smile and can find humor in any situation. I thoroughly enjoyed working with her during her leadership time at Nielsen Indonesia and had learned a lot from her enthusiasm, passion, professionalism and her deep knowledge in marketing. Thank you Cath for believing in me. Because of you, I am where I am now."
Hellen Katherina
Country Director, Supermom Indonesia
KP
"I worked alongside Catherine when she established a marketing consultancy from its start-up base in South Australia following an academic career at UniSA. As a result of her leadership and innovative approach, the business attracted some of the most talented market researchers in Adelaide. Catherine and the business succeeded through establishing and building strong and trusted relationships with clients that were based on a true partnership. Catherine possesses an exceptional work ethic and views her clients' success as her own."
Karyn Prior
Executive Officer, SA Education Association
CH
"I worked with Catherine during my tenure as CEO of Guardian Indonesia. The growth that we were able to achieve (5 years of double digit) were kicked of by an extensive qualitative and quantitative customer survey that covered 5 provinces across multiple demographics. Catherine was able to guide me not only with questionnaire design, focus group facilitation, but solid interpretation of those results. It was to these results that I repeatedly turned during my tenure and to Catherine whose advice was readily available. Following the survey we subscribed to Nielsen services not only for Guardian but for the entire Hero Supermarket group. The Nielsen Shopper Trend reviews and quarterly updates became crucial to our day to day operation and I believe that it was Catherine's council and guidance that taught the team how to translate data and insight into sustainable results."
Colin Harvey
Chief Executive Officer, 7-Eleven Malaysia

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